The key factor of product photography lighting is to ensure the object stands out from the background and has enough brightness.
But the truth is that some products happen to be very reflective while shooting, whereas some backgrounds annoyingly bounce light.
Here the lighting arrangement techniques can do the trick. Following are the very effective lighting arrangements for your product photography.
#1- Ring Light For The Front Lighting
Ring lights are suitable for product photography. The best advantage is that it exposes every part of the object separating from the background.
For front lighting the object, it is a good choice. But you should keep in mind that the ring light tends to be brighter and may need diffusers for most cases.
You may find it challenging to have a perfect image of brightly colored products.
So the best way to have product photography with a ring light is to keep it at a distance from the object.
The further the light will be, the softer the effect. It is not as harsh as the spotlight, but still, it is a good way to go.
#2- Overhead Light Creates The Atmosphere
The overhead lights uniquely create an atmosphere of moody shots of the darker object.
When taking photos of your darker products, you can use the overhead lights to attract the attention of the customers in seconds.
Use octagonal softboxes to create a moody atmosphere. It comes with adjustable heads.
You can tilt down the softboxes for the overhead lighting for the product photography.
#3- Front Light Is Always A Simple Choice
In product photography, the front light is commonly used. It is always a common and simple choice for photographers.
But still, you can even take an eye-catchy product image if you use the front light correctly. You just need to consider a few things.
The front light makes a little separation between the background and the object. So ensure the background is not too flashy.
Keep the front light at eye level with the object in the setup. If the light is bright, try to dim it down. Use a fast lens for shooting and a low aperture [about 1.8 aperture].
Raise the ISO and the shutter combination a notch or two. Your setup is ready! Go for shooting.
If your product is reflective, the setup is not for you. The other lighting setup described below can do the trick here.
#4- Dual Lights For Shooting Reflective Products
In reflective products, center lighting is troublesome. In this case, dual lights have come with the solution.
You can use two lights for full coverage of the object. Place them on the sides of the object to eliminate reflections.
While using dual lights for product photography, you need to adjust for even lighting based on the size and shape of your product.
Yes, this is easy to do. You will see how continuous lighting can make a lot of difference in the product image through the technique.
#5- 3 Lights To Capture All The Details
You see the dual light setup for the reflective products. What if your product is non-reflective, and you want to capture all the details in the image?
Then the three light arranging techniques make sense. You can place three lights around the object to highlight every fact of your product in the image.
But be careful of positioning the lights according to the shape of your product.
#6- Triangle Setting Emphasizes The Shape
The triangle lighting setup works well with product photography and still life photography. This lighting setup goes up with a variety of products.
As the name emphasizes, it means to keep the lights in a triangle shape. You can get evenly lighting around the object. It is an excellent way to go for your product’s beautiful and three-dimensional look.
First, lighten up the front of the object using triangle light. Put a little backlight to isolate the product more dramatically from the background.
#7- 3 Lights Separate Background
In product photography, when the object stands out beautifully from the background; it becomes more eye-catching.
So what to do if your product image blends too much with the background? Then you need a slight modification in the triangle light setup.
The triangle light arrangements can also help in separating the background. You need to put two light sources facing on the wall instead of the back of the product.
#8- Natural Light For Soft And Even Lighting
Feel free to use natural lighting for your product photography if you have no studio lighting setup.
The soft and even lighting of nature can also assist in getting a stunning product image.
You can take advantage of the light coming from the window. Use curtains as diffusers to create an effect.
But use these techniques only when the sunlight is gentle. Harsh lights can overexpose your product rather than a beautiful image.
Choose a time when the sunlight is soft like it is at the time of sunrise or sunset. You will find more even lighting for your product photography at that time.